Instagram Tips & Critique

This video provides specific, concrete tips for increasing your growth as an artist on Instagram, by navigating through 2 artist Instagram accounts. Identifying aspects such as the photographs, text captions, the flow and diversity of content are all important in evaluating the effectiveness of an artist’s Instagram. Discussion led by Prof Lieu, who critiques Instagram […]

Balancing a Website with Instagram

This video provides tips on how an artist can balance their artwork on their Instagram and website, in a way that maximizes each platform and complements the other at the same time. Artist Tina Figarelli’s website and Instagram are featured as an example of how content can be organized, presented, and delivered within the context […]

Instagram Tips & Critique

This video provides specific, concrete tips for increasing your growth as an artist on Instagram, by navigating through 2 artist Instagram accounts. Identifying aspects such as the photographs, text captions, the flow and diversity of content are all important in evaluating the effectiveness of an artist’s Instagram. Discussion led by Prof Lieu, who critiques Instagram […]

5 Reasons Instagram Can Be Toxic for Artists

This video explains the ways that Instagram can have a harmful effect on artists. It’s easy to compare yourself to other artists you see on Instagram, see all of their success, their “perfect” artworks and feel like you are the only artist in the world who struggles. We all do! Solutions for how to combat […]

Cold Calling & Emails for Artists

Cold Calling as an artist can be an effective way to create professional opportunities for yourself. This video explains how to research specific people to contact, the logistics of how to write an introductory email that is professional and succinct, and then how to follow up in a manner that is not intrusive or demanding. […]

Self Promotion Mistakes Artists Should Avoid

How do you promote yourself as an artist without being too pushy? This video explains what practices to avoid when promoting your artwork online. Factors such as appropriate online etiquette, fostering a professional relationship first before asking for help, will let you avoid the risk of coming across as pushy and self absorbed. Discussion led […]