Art Prof
See start to finish, the entire process for making prints from your artwork. Specific logistics like paper sizes, whether to do print or demand, platforms you can use are covered. Suggestions for how to promote your prints on social media, and how to photograph your artwork images are explained in depth. Discussion by Art Prof […]
Find out the nuts and bolts of how to start a business as an artist, exploring options for platforms and payment, overall strategy for how to find your audience, and more. Discussion with Art Prof Clara Lieu guest artist Dorian Epps. Guest Artist Dorian Epps Dorian is an Experiential and Product Designer from Pittsburgh, Pennsylvania. […]
Table of Contents online shops merch finances Video printS CATALOGS events Galleries INstagram Digital Files Commissions Crowdfunding Miscellaneous Etsy Etsy “Etsy is an online marketplace catering to craft sellers and artists. Etsy easy to use, affordable, and has a huge base of potential customers. I always recommend Etsy as a good place to start before […]
Writing artist statements, project proposals for grant & residency applications, resumes, and cover letters are all necessities for artists. Table of Contents Whether you are applying for an MFA or BFA program, preparing an artist statement for an exhibition, applying for an animation job, these written docs are essential towards realizing your goals as an […]
How do you know if an opportunity is legit as an artist? There are many scams for artists out there, it’s inevitable you’ll encounter them. People demanding artists to work for free, vanity galleries that charge lots of money to exhibit your artwork, sketchy requests to purchase your work and more. This video explains in […]
Lawyer Greg Kanaan speaks about the top 5 mistakes he sees artists make regarding copyright and business. This video covers copyright, intellectual property, trademark, fair use, and more. Greg discusses with Art Prof Clara Lieu what types of legal actions are necessary in certain situations that artists might encounter while working professionally. Video Walkthrough Guest […]
Taxes for artists (in the US) are often confusing, this video reviews the nuts and bolts of how to file as a self-employed artist with a Schedule C, whether forming an LLC (limited liability company) is worth it, what you can claim as a deduction and how to organize invoices, receipts, and more. Discussion led […]
Prompt Shoot photographs of your artwork for use on your website and on social media. The idea here is to stock up on tons of photos so you have a substantial inventory of photos to draw from. Remember, there is no such thing as having “too many” photos! Even photos you don’t use right now […]
Prompt Write 3 artist statements of varying lengths, that provide insight into your art practice and materials. You can write the statements so they encompass your overall practice, or statements that are focused on one specific project. 1 sentence statement This is your elevator pitch: what if you have 2 min. with something at an […]
The Artist Business Track will give you a solid foundation of content, presented in a professional manner to help launch your career as an artist. Ongoing AssignmentLesson 1 • Lesson 2 • Lesson 3Lesson 4 • Lesson 5 • Lesson 6 Whether you want to sell, network, or engage with an audience this track will get you to form a strategy for […]
This video provides ideas for creating merch that goes beyond the typical T-shirt or mug. Items like wrapping paper, textiles, pins, tattoos, and more can create unusual items that are more distinctive. Learn about how to match specific artworks to different merch formats so you maximize the visual impact of both merch and artwork. Discussion […]
Get tips for how to sell your art at an art or craft fair! This video explains many options for ways to maximize your sales, including the price range of your artworks, what types of artwork to sell (merch, prints, original artworks) as well as the logistics of how to present and package your artwork. […]
What do you need to do to become a full-time artist? A lot of artists assume that being a full-time artists is a form of artistic validation, when actually it’s a lifestyle choice. Is being a full-time artist the right fit for you? Find out in this video why, or why not. Many artists are […]
How do you know if a contract you received as an artist is fair? This video addresses how to spot red flags in contracts when doing freelance work, commissions, and more as an artist. You’ll learn how to negotiate terms in your creative projects that won’t let companies and clients take advantage of you! Discussion […]
The complete Business Curriculum for Self-taught Artists is a series of 2 videos. The Curriculum’s document is a complementary resource for both videos. Business Part 1 Business Part 2
First steps This video provides all the info you need to start exhibiting your artwork in galleries and other venues. There are a wide range of opportunities for artists, but you need to do the research to figure out what exhibition venue is the best fit for you! You can try juried exhibitions, you can […]
Part 2 of a complete guide to running an art business as a self-taught artist. This video addresses fundamental concerns such as networking, non-art skills like public speaking, interviews, writing, self-promotion. Discussed as well is how to find support within a creative community, establishing a professional reputation in the field, dealing with copyright and legal […]
Part 1 of a complete guide to running an art business as a self-taught artist. This video addresses the reality of how consuming running an art business can be Discussed is the importance of determining your audience, figuring out exactly what you do (and don’t!) want to sell, how to research the market, how to […]
There is now a multitude of options for selling your art, many more than existed a few decades ago thanks to the Internet. You have to troubleshoot which venue is most appropriate for you and your work, as different venues will provide different results. Experiment with different venues and platforms, and see what works and […]
This video provides practical tips and important factors to consider when pricing your artwork. Factors to consider are the type of venue where you sell your artwork, whether you sell in an art gallery or online can greatly impact your prices. Concrete details such as the art media used, and the size of the artwork […]
This video explains the ways that Instagram can have a harmful effect on artists. It’s easy to compare yourself to other artists you see on Instagram, see all of their success, their “perfect” artworks and feel like you are the only artist in the world who struggles. We all do! Solutions for how to combat […]
Most artists are not prepared for how dicey commissions can be. This page is a complete guide to every facet of doing commissions so you can see the entire process from beginning to end. Commissioned artwork can be anything: a portrait, a wedding gift, artwork for a hotel, etc. Unfortunately, there are no universal rules […]
This video provides a comprehensive look at how to photograph your 2D & 3D artwork, showing common problems and with practical techniques to achieve photos that will accurately represent your artwork. Having high quality photos of your artwork is more important today than ever: you need photos of your artwork for your website, social media, […]